Entomos: Cookie Privacy
This cookie policy helps you understand what cookies are, the types of cookies we use and how we use them, i.e. what information we collect using cookies. This policy also tells you:
- how the information collected is used, as well as all relevant and necessary information to enable you to understand and give informed consent to our policy
- whether and which data is transferred to third parties
- how to manage and delete cookies
- how to contact us if you have any questions
Important: you can change or withdraw your consent to the use of cookies at any time (see below under "How can I control cookie preferences?").
What are cookies?
A cookie is a small text file containing information, which is saved on your device (computer, tablet or smartphone) when you visit a site or application. They are used to store information such as your preferences, login sessions and other relevant data to improve your online experience. Cookies enable sites to remember your actions and preferences over time, which can make your browsing more efficient and personalized.
Most cookies are deleted from your device when you close your browser (session cookies). Others remain on your computer and are able to recognize you if you return to the same site (permanent cookies). You can block the use of cookies in your browser by limiting or disabling their storage and reading (see below under "How can I control cookie preferences?").
What types of cookies are used on this site?
The following types of cookies are used on this site:
Necessary cookies
Necessary cookies are essential for the proper functioning of our site. They guarantee basic functionalities such as navigation, adding products to the shopping cart and the payment process. Here's how these cookies work:
Necessary cookies do not collect personally identifiable information. They do not track your browsing behavior outside our site, and they are essential to providing you with a smooth online experience. It is important to note that these cookies are activated by default when you visit our site. They do not require explicit consent, as they are essential to the proper functioning of the site and its services.
Statistical cookies
The main role of statistical cookies is to collect anonymous information about your browsing behavior. This helps us to better understand how you interact with our content, which pages you visit most frequently and how you use our site as a whole.
More specifically, we use Google Analytics, a web analytics tool provided by Google. Here's how the use of statistical cookies works:
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Anonymous data collection: When you visit our website, Google Analytics activates cookies that collect information such as your IP address, browser type, operating system and the pages you visit. This data is anonymous and does not identify you personally.
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Full analysis: The information collected by statistical cookies helps us gain an overview of how our site is used. We can see which pages are the most popular, which sections are visited less frequently, and how visitors interact with our content.
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Enhanced user experience: By better understanding your preferences and behavior, we are able to improve the user experience on our site. We can tailor our content to what you enjoy most, enabling us to better meet your needs.
It is important to note that statistical cookies do not store any personally identifiable information. We remind you that the data collected is aggregated and anonymous.
If you do not wish Google Analytics to record your behavior, we recommend that you download and install the following module on your browser to disable data collection: https://tools.google.com/dlpage/gaoptout?hl=fr
Marketing cookies
Marketing cookies are used to collect anonymous information about your browsing behavior and your interactions with our content. This information helps us to better understand your preferences and personalize your future interactions with our site.
More specifically, we use marketing cookies for two main purposes:
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Monitoring advertising campaigns: When you interact with our ads on platforms such as Google Ads and Facebook, cookies are activated to record these interactions. This allows us to evaluate the effectiveness of our advertising campaigns, measuring the number of clicks, views and actions taken in response to our ads. This information helps us optimize our marketing strategies and offer you more relevant content.
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Remarketing: Marketing cookies also enable us to set up retargeting campaigns. When you visit our site and interact with certain pages or products, these actions are recorded via cookies. Subsequently, when you browse other sites or online platforms, such as Google or Facebook, you may see our ads that are specifically tailored to your interests, based on your browsing history on our site.
It is important to note that marketing cookies do not store any personally identifiable information such as your name, address or contact details. The data collected is anonymous and does not allow you to be directly identified.
Why are marketing cookies useful to us?
We use these cookies to present targeted offers both within our site and outside it when you browse other sites. These cookies can also be used to determine whether a user has visited our site after seeing one of our ads, for example. The purpose of these cookies is to evaluate our audience and our ability to convert your visit into interaction, whether on our site or application or after visiting them. Cookies of this classification help us to count the number of visitors to our website and to trace users' itineraries. This enables us to adapt and improve the operation of our site to facilitate access to the information you request.
How can I control my cookie preferences?
When you first visit our site, you can accept or reject certain types of non-essential cookies by using our cookie management window. You can also change your cookie preferences at any time, using the following options:
Necessary cookies help make this website usable by enabling basic functions such as page navigation and access to secure areas of the website. This website cannot function properly without these cookies. Statistical cookies help the website owner, by collecting and communicating information anonymously, to understand how visitors interact with websites. Marketing cookies are used to track visitors through websites. The aim is to display advertisements that are relevant and interesting to the individual user and therefore more valuable to third-party publishers and advertisers.
You can also refuse the use of all cookies via your browser settings. Please note that deactivating cookies may affect some of our site's functionalities (see previous point "Necessary cookies").
Setting cookies on your browser
For Google Chrome: https://support.google.com/chrome/answer/95647?hl=fr
For Internet Explorer : https://windows.microsoft.com/fr-FR/windows-vista/Block-or-allow-Cookies
For Firefox : https://support.mozilla.org/fr/kb/cookies-informations-sites-enregistrent
For Opera : http://help.opera.com/Windows/10.20/fr/cookies.html
For Safari : https://support.apple.com/guide/safari/enable-cookies-ibrw850f6c51/mac
For Arc : https://thebrowser.company/privacy/
Changes to cookie policy
We reserve the right to update this cookie policy to reflect technological developments, changes in our cookie handling practices and to comply with legal requirements. We encourage you to check this page regularly for updates.
If you have any questions about our use of cookies, please contact us by e-mail at the following address: hello@entomos.ch
Thank you for your trust and understanding of our use of cookies to enhance your online experience.
